Courses / Reels for Clinics
Reels for Clinics
Plan, edit and publish reels that people watch to the end, without making claims you cannot back up.
FreeBeginnerAbout 35 min4 modules12 lessons
What you will learn
Write hooks that give a viewer a reason to stay
Plan one clear idea per reel and a simple shot list
Edit for pace, captions and sound
Publish, read your numbers and build a 4-week plan
Syllabus
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What each lesson covers
Module 1: Hooks
- What a hook does: why the first line decides whether people stay, with a weak and a strong opening for the same tip.
- Four hook patterns: mistake, question, myth and steps hooks, with examples for dental, aesthetic, skin and hair clinics, and how to avoid claims you cannot support.
- Write your own hook: rewrite the first line of your last reel three ways and start a hook bank.
Module 2: Planning a reel
- Pick one idea per reel: narrow a topic like sunscreen down to one patient question you can answer in 20 seconds.
- A simple shot list: plan a 16-second reel in five shots, with a template you can copy.
- What to film on a phone: light, sound, steady framing, and patient privacy and consent.
Module 3: Editing for retention
- Cutting and pacing: start on the first word, cut every pause and end on the last word.
- Captions that people read: two lines at most, high contrast, away from the buttons, with every auto caption checked.
- Sound and music: keep the voice on top, test on a phone speaker and use music you have the rights to.
Module 4: Publishing and learning
- Captions, hashtags and posting: write a caption that continues the hook, pick a cover and use a few relevant hashtags.
- Reading your numbers: what watch time, saves and shares tell you, and how to test one change at a time.
- Your 4-week plan: a weekly loop for 2 reels a week and a tracker to compare what worked.
Who made this course
Made by Faizul Rahman N, founder of What The Cuts, an AI content studio. He has created content for skin and aesthetic clinics and food brands, and now helps clinics plan and edit reels from their own footage.